IssuePass vs PassKit
PassKit is a great platform, but if you're a HubSpot user, IssuePass offers better integration, simpler setup, and more transparent pricing.
| Feature | IssuePass | PassKit |
|---|---|---|
| Starting Price | $29/month | $39.50/month + usage fees |
| HubSpot Integration | Native (built-in) | Via Zapier only |
| Setup Time | 5 minutes | 30+ minutes |
| Workflow Automation | Native HubSpot workflows | Zapier required |
| Pricing Transparency | Fully transparent | Contact for details |
| Free Trial | 14 days, no credit card | 45 days |
| All Pass Types | ||
| Push Notifications | ||
| Geofencing | Professional tier ($79) | Included |
| NFC Support | Business tier ($199) | Included |
| SOC 2 Certified | Planned Q2 2026 | |
| Analytics in HubSpot |
Key Differences
Why HubSpot users choose IssuePass
1. Native HubSpot Integration (No Zapier)
IssuePass: Built directly into HubSpot. Send passes from contact records, use native workflows, see analytics in the timeline. One-click setup.
PassKit: Requires Zapier for HubSpot integration ($20-1200/month). Complex setup, webhook configuration, and ongoing maintenance.
2. Transparent Pricing
IssuePass: Clear pricing: $29, $79, $199/month. No hidden fees. Know exactly what you'll pay.
PassKit: Complex pricing with platform fees + per-pass charges + potential enterprise fees. Final cost unclear until you commit.
3. Faster Setup for HubSpot Users
IssuePass: 5-minute setup. Install from HubSpot marketplace, create template, send first pass. No coding needed.
PassKit: 30+ minute setup with API keys, webhook configuration, and Zapier setup. Technical knowledge helpful.
4. Analytics in HubSpot
IssuePass: Pass installs, opens, and deletions tracked directly in HubSpot timeline. Use for lead scoring and segmentation.
PassKit: Separate analytics dashboard. Manual export needed to sync with HubSpot.
When to Choose PassKit
PassKit is a solid choice if you:
- Don't use HubSpot or use a different CRM
- Need NFC and geofencing on the cheapest tier
- Require SOC 2 certification immediately (IssuePass planned Q2 2026)
- Have a technical team to handle integration complexity
Ready to switch to IssuePass?
We offer free migration from PassKit. Our team will help you import your existing passes and set up workflows. Start your 14-day free trial today.